Start-up There are many things to consider when thinking about starting your own frozen yogurt business. Frozen yogurt is a huge trend across the United States and around the world that has grown immensely in the last decade.
The ice cream ordinarily is not sold for retail dipping except to franchised dipping shops.
Affiliates of the franchisor are actively engaged in various other sectors of the food service industry, including fast service restaurants, theme restaurants, food service supply business, institutional and retail food production, distribution and sales and food commodity transactions.
Most of these items will be consumed immediately on the premises. Davis Plaza provides extensive indoor seating for the food court customers.
In addition to hand-dipped ice cream sales, the Shoppe anticipates doing a material business in the sale of both ice cream cakes and gourmet traditional cakes and birthday cakes. These cakes will be displayed for immediate sale at all times during business hours and can also be produced in quantity on a special order basis for caterers and parties.
Phenomenal foot traffic in the plaza and employees from the shops in the mall can support a lucrative cake business for the Shoppe. One way to ensure repeat business is to provide consistency in both the product and service. In order to earn a reasonable return on the investment, along with the ability to repay debt, strict cost-control measures will be implemented.
These measures will include, among others, proper and prudent purchasing practices, maximization of product distribution through strict adherence to weights, amounts and recipes portion controleffective utilization of personnel, and the constant search for ways to reduce the cost of sales of our products without sacrificing quality and service.
In summary, the principals are committed to ensuring that this operation is successful. Locating the Shoppe in Davis Plaza gives the business the opportunity to take advantage of all of the above mentioned ways which motivate the consumer to purchase the products offered.
Passing by on the Way to Another Destination Davis Plaza is comprised of the best known, nationally recognized retail stores and outlets.
The unique blend of these operations draws a large cross section of the population to the Plaza to shop for a variety of goods and services. It is on the second level, right across from the main escalators carrying shoppers from the lower to the second level.
It is between the main parking structure and B. The Shoppe is well within walking distance from anywhere in Davis Plaza in five minutes or less.
Because of its location, many patrons of the Plaza will pass by the Shoppe on the way to and from another store, making it convenient for an impulse purchase.
Large, colorful neon signs will be located over the dipping cabinets, making them visible from both the food court and from down the mall.
Since the Shoppe will be in a corner location, the Shoppe will be visible from several directions in the "I" shaped mall. There is also an opening to below directly in front of the Shoppe, allowing visibility to patrons on the lower level.
The location for the Shoppe has the greatest amount of foot traffic in front of it than any other food service in Davis Plaza. The food court houses 17 places to eat.Starting a Frozen Yogurt Business – The Marketing Plan Marketing strategies and ideas for a Frozen yogurt business Attracting people to try a scoop of your delicious frozen yogurt is one of the most important parts of establishing your frozen yogurt business.
Once you have a general plan for your business, you must decide if the area you want to open a store in actually needs a frozen yogurt store. You may want to open a store close to where you live but if there are already three frozen yogurt shops in a five mile radius, .
Cafe Business Plan. This sample cafe business plan is free for you to download and use as a basis for developing your own unique cafe business plan.
Frozen Yogurt Business Plan – Executive Summary. Pleasant Taste Frozen Yogurt Stores® is a leading frozen yogurt store business that will be based in Dallas – Texas, USA that covers a wide range of clients both domestic and corporate clients.
YoChoice Yogurt is proud to be a member of the Beaumont Business Association.
We work with our fellow business owners to maintain good businesses that offer you, our customers, high quality goods and services. Our Frozen Yogurt Shop SWOT Analysis will provide you with the comprehensive documentation that you will need in order to determine the strengths, weaknesses, opportunities, and threats that your business will face as your develop or expand your business operations.
Our product also includes a full business plan specific for a Frozen Yogurt Shop.